Golden launch Limited Edition Scone loaf

Golden Scone Toast – the distinct deliciousness and warmth of a classic scone cleverly put in a slice of toast to add some excitement to your breakfast experience!

AKA worked with George Weston Foods to help launch this NPD to continue with the novelty factor in breakfast and snacking bakery. The launch will help increase brand saliency and drive frequency of usage across the Golden brand and bakery segment.

The product is designed to be consumed fresh as is - or toasted for added crunch and delicious aroma! They go perfectly with butter, or even jam and clotted cream to recreate eating a traditional scone in a new and exciting format.